2010 Interspire Review: Overview

• Dreamweaver Friendly Templates for Easy Customization
• Product and Inventory Management
• Exceptional Customer Management Tools
• Search Engine Friendly
• Accepts Google™ Checkout, PayPal, and Credit Cards

Note: This is an older review of Interspire done in 2010. To see the latest about what this ecommerce solution has to offer, check out our 2011 Interspire review.

Interspire Review: Expert Shopping Cart Review

One of the most important elements of your site is the overall design, making it a critical component of shopping cart software for online merchants. The shopping cart software is what ultimately will allow you the flexibility and functionality to track, manage, and leverage your resources to reach your end goal: selling your products!

Installation & Shopping Cart Customization

At Interspire, their mission is to help you reach your end goal by provide a suite of services for every step of the way. Beginning with design features,Interspire shopping cart software provides you with templates easily edited in Dreamweaver, as well as drag and drop functionality to fully customize the layout of your products. All templates are also editable in your browser using HTML and CSS, and are already W3C/XHTML compliant.

Product Marketing & Management

During your next phase of business life, Interspire provides significant capabilities around product and inventory management, allowing you to organize and indicate multiple variations of a product, information around gift-wrapping, and live shipping quotes. The shopping cart software offered by Interspire will provide strong inventory management functionality allowing for automatic inventory control options, inventory control on an individual product level, and customizable purchase tables.

Customer & Online Marketing

Once your site has been built, the ongoing work is truly around the management of the content. Interspire shopping cart software can also guide you through this phase of your site by providing SEO-friendly pages, and the ability to publish content easily from an RSS feed.

Marketing is yet another component of your ongoing work on your site, which your shopping cart software through Interspire can also provide. Through the marketing capabilities of the software you will have the opportunity to attract more customers (not just ‘window shoppers’) with targeted email campaigns, and personalized email content. The software can also support newsletters and ongoing subscriptions, as well as provide an RSS feed to interested customers.

Marketing isn’t just about email campaigns and word of mouth anymore, though, so Interspire shopping cart software compliments the email marketing with strong SEO features. The links provided through the shopping cart software are considered SEO friendly, and have been optimized by Interspire SEO experts. The shopping cart also leverages per-page optimization, allowing for greater ranking on the various search engines.

Order Processing & Checkout

Once customers can easily access your site, you should hopefully begin to see a higher conversion of visitors to purchasers, which the Interspire shopping cart software can help you support. The Order and Checkout features of the shopping cart allow for single page checkout with the use of custom form fields and email confirmation. All customers are asked to agree to terms before ordering, and toggle between shipping quote estimates before making a final decision.

Now that customers have selected their items, it is critical you can provide a safe and easy method to pay and select shipping for the purchased items. The shopping cart software through Interspire provides you with the ability to accept credit cards online, partner with third party vendors (such as PayPal, or Google Checkout), as well as sell in multiple currencies to support a global market. You also have access to the major shipping companies, but with the flexibility to define your own rates, drilling down to as granular a level as shipping methods by zip code.

Interspire Review: Conclusion

When it comes to a shopping cart with all the functionality you will need for success, Interspire is a fantastic choice! It combines ease of use with a full suite of online marketing tools that allow you to provide five star customer support and increase your ROI. If price is a factor, then Interspire offers great starter packages to get you going with your online store. As your sales improve, you can look into package upgrades to ensure your shopping cart software helps, rather than hinders, your bottom line.