2010 Nexternal Review: Overview

• Very Customer Friendly
• Search Engine Friendly
• Shopping Feed Integration for Yahoo!, Shopping.com, and Shopzilla
• Always On-Screen Shopping Cart
• Exceptional Customer Management Tools

Note: This is an older review of Nexternal done in 2010. To see the latest about what this ecommerce solution has to offer, check out our 2011 Nexternal review.

Nexternal Review: Expert Shopping Cart Review

Nexternal is a leading ASP based ecommerce shopping cart software provider with headquarters in Carlsbad California and an East Coast office in New Canaan Connecticut. It is designed for selling directly to consumers or to other businesses, depending upon your needs. They focus on being able to help you increase sales and minimize your cost so that you can run a profitable ecommerce store. This shopping cart solution has numerous features at your disposal and is consistently updated with new tools to help you be a success!

Marketing Your Online Store

When you start any store online, it is crucial that potential customers find your site. Nexternal knows this, which is why they offer you a variety of marketing and promotions tools. The catalog of products in your eCommerce store includes SEO friendly URLs and generates an XML site map to help customers find you in top Search Engines. Another great offering they have is the ability to integrate the products from your eCommerce shopping cart into major shopping feeds like Yahoo!, Shopping.com, and Shopzilla. You can also offer your customers eCoupons to promote products. One of the greatest tools to help you generate sales is the ability to equip an affiliate module so that you can allow other companies to promote your eCommerce store. Through this tool, you will pay your affiliates a commission when they refer someone who makes a purchase through your shopping cart.

Managing & Marketing To Your Customers

Nexternal also prides itself on creating a very customer friendly shopping cart experience by providing a quick and simple process to complete the sale of your products. Since customers typically want to know the final price of a purchase before they checkout, Nexternal provides the ability to calculate shipping costs before even beginning step one of the process. Also, if you do not have a product in stock then the customer can request an email notification when it is available. Also, If a customer has a specific question about one of your products, then you can allow them to easily submit questions. These tools combine to make customer management a breeze.

Marketing & Managing Your Products

Great product management is another feature where Nexternal makes sure you have the tools you need for your eCommerce store and shopping cart experience. You will have unlimited categorization and product attributes, inventory tracking, and the ability to easily list a product in multiple categories. On top of all of these features in your shopping cart, you will also have superior reporting and statistics to allow you to analyze what is going on with your business. This includes reporting for all of your affiliatesas as well as a variety of internal reports about your products and profits. If you want to track things even further, you can easily add on Google Analytics to get a better sense of how customers are interacting with your shopping cart.

Order Processing & Shipments

When a customer is ready to make a purchase in your eCommerce shopping cart, you can feel confident that you will have a great order processing system to capture all of the data you need to get your product out right away. Nexternal also gives you options for shipping partner integration with Fedex, UPS, USPS, and DHL. The shipping partners all offer product tracking and shipping labels as well.

Review of Nexternal: Conclusions

If you need a robust shopping cart that will increase your sales, then Nexternal is one of the best solutions available. Its variety of customer marketing tools will be helpful to you when your traffic begins to ramp as a result of the search engine friendly feature set. If an ASP shopping cart is an important need, then this is by far one of your best options. If you are instead looking for a PHP cart, consider X-cart or Pinnacle Cart.