December 07, 2009
By the ZippyCart Shopping Carts Content Team
You know that ugly Christmas sweater in the back of your closet that your aunt or grandmother gave you as a present, well it could be worth some extra money if you want to sell it. Over the last few years, there has been a major increase in the amount of ugly Christmas sweater parties, because it is a fun and easy idea for a holiday activity. However not everyone has an amazing ugly Christmas sweater that they can use if they get invited to a party. That is why those who have an extra sweater or two they want to sell can make some money, as niche ecommerce sites are looking to add inventory to their shop. Surprisingly large ecommerce sites like Amazon do not have a real selection of these sweaters for sale, consumers have to look to unique online stores that specialize in ugly Christmas sweaters. The only alternative online to those niche sites are to hunt on Ebay, but you just have to be smart and make sure you do not overpay for a sweater. While some people prefer venturing out to their local goodwill to hunt for one of these special sweaters, it is often easier to just hop online to make sure you get one, without having to stress about finding one.
Niche ecommerce sites, combined with the big Internet retailers and Ebay have made it possible for consumers to find almost anything they want online from a reputable storefront if they look hard enough. This illustrates one of the big reasons why SEO is so important to a niche ecommerce businesses online, because you want to make sure the site ranks at the top of the search results for those niche products. A small site UglyChristmasSweaterParty.com seems to be the leader in the space, currently stocking dozens of hideous Christmas sweaters that should seriously only be worn at a party designed for them. Some charities are even using the ugly Christmas party as a theme for their events to raise money for the holiday season. It is very difficult to explain exactly why people love these sweaters so much, but it looks like this trend will continue for years to come and we will watch these ornately ugly creations become hot ecommerce sellers.
Nick was born and raised in California, but has been working the dot com scene in Seattle for many years. He co-founded ZippyCart back in 2009, and now works here full-time. Nick wears many hats at ZippyCart, including producing content for our Ecommerce News blog. Nick loves photography and the outdoors, so when not working on ZippyCart you can find him out and about in Seattle.
