Susan D.

Susan was raised in Missouri but has lived 'out west' for more than 10 years. She currently bounces back and forth between the Phoenix and San Francisco areas and is always looking for the next adventure. Susan has a curious mind and wanderlust heart, which has made research and blogging a perfect fit for her. She especially enjoys keeping up with and writing on local and unique businesses, travel, and eCommerce issues. When she's not running Zippycart, she's probably researching a random piece of information she came across online.

How to Sell an eCommerce Business –Interview With Thomas Smale of FE International

sell an ecommerce business

Zippycart recently had the chance to interview industry expert Thomas Smale, the Managing Director of FE International, a website brokerage business that grew from scratch into a seven-figure-a-year business in less than 5 years.  Since appearing in their popular ‘How to Grow Your E-commerce Business’ blog post, we have been keen to find out everything there is to know about website ...

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Building an Online Store in 2015

building an online store

Are you ready to start building an online store but feel overwhelmed by all the great options? We can help! Building an online store allows a small business merchant to quickly expand the visibility of their products – from a handful of followers to hundreds of thousands of shoppers worldwide. Even though the eCommerce sector offers an untapped opportunity for entrepreneurs, building a ...

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2015 eCommerce Trends to Watch Closely

2015 eCommerce Trends

2015 is getting well underway so what’s next for the eCommerce world?  Let’s take a look at the top 2015 eCommerce Trends to find out… The eCommerce industry is already huge, and continues to grow steadily. By the end of 2015, the US-based eCommerce is projected to reach a whooping $350 billion in sales. It’s quite evident that shopping from our ...

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Start Holiday Sales Marketing Now!

holiday sales marketing

What should you do to get your online store ready for the holidays? Read on to get the best ideas for holiday sales marketing! The holiday shopping season is around the corner once again! If you’re really serious about the growth of your online store, you should roll up your sleeves right away and begin some advanced planning in holiday ...

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Why is a Blog So Important to Your Online Store?


Why is a Blog So Important to Your Online Store? There are many reasons… It’s somewhat funny that I am writing a blog post about why your online store should have a blog. Do you know why? It’s because the popular focus has recently shifted from ‘why bother with a blog’ to ‘how to blog’. Still, I think there are ...

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Are HTTPS / SSL Now a Google Ranking Factor?


If you’re an ecommerce business owner who is trying to keep up with Google ranking preferences, you’ll need to hear the latest news on HTTPS and SSL security certificates! Google ranking factors will never remain the same. That’s exactly why we call the SEO industry a dynamic one. If you remember, Matt Cutts, who leads the Google’s web spam team, ...

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How to Use Free Online Marketing for Your eCommerce Store

Make your online store stand out with these free marketing techniques!

Online business are constantly competing against each other for search engine results and future revenue. Regardless of the kind of business you deal in, you’ll be faced with the challenge of keeping traffic and revenue for your web store at a healthy number… all while trying to stay ahead of the other e-stores in your niche.  And all of them ...

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How to Use Online Store Analytics for Marketing

online store analytics

When developing a marketing plan for your online business, keep in mind that using online store analytics is an important method for tracking performance and making decisions for a successful future. It’s crucial to keep a close watch on the performance of your online store so that you can make the right decisions at the right time and continue to ...

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Is Your Online Store a Summer Success?

Tossa de Mar Castle Rainbow

Do you need a lil help to make your online store a summer success? Sometimes sales naturally slump in the summer but with only a little bit of advanced planning, you can prevent that drop in sales and boost your revenue! Is your online store a summer success?  Blah… Summertime is vacation time… who wants to worry about work in ...

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