Every spring, the world eagerly gathers to watch The Academy Awards, an event that honors the dazzling film industry and is televised live in more than 100 countries annually, with more than 39 million viewers in North America alone. We swoon as film industry elites hypnotize us with gorgeous smiles, clothes and speeches. On the business professional side of life however, another type of annual awards ceremony takes place, The Stevie Awards. This ceremony honors the achievements, outstanding contributions and hard work of the business world across 60 countries and has been referred to as “the business world’s own Oscar awards” by the New York Post. The Stevie trophy is even designed by R.S. Owens, the same company that makes the Oscar and is considered by many to be the world’s most desirable honor.
2012 is celebrating the 10th Annual Stevie Awards and they’ve started with more popularity than ever before! Having originated as a way to recognize good business leaders and “restore public confidence and investor trust”, the Stevie Awards are closely watched by the business community because of their reputation for fair and accurate recognition. Finalists are determined in preliminary judging over a five week period in which more than 140 executives vote on nominated companies. Gold, Silver, and Bronze finalists are then determined in final judging by more than 150 members of 10 specialized final judging committees.
Stevie Awards programs include The American Business Awards, The International Business Awards, For Women in Business, and For Sales & Customer Service. Currently, The American Business Award finalists have been announced but the other 3 categories are still accepting nominations. The final award presentations for The American Business Awards will be split into two award galas for the first time this year. The traditional awards banquet will be held in New York on June 18, and the tech awards gala will be hosted in San Francisco on September 17.
ZippyCart is proud to recognize one of their own Top 10 Best eCommerce Solutions, CoreCommerce, as a finalist in 3 categories; Computer Software, Programming and Design, and E-Commerce Website! They earned this recognition from more than 3000 submitted entries and 2012 marks the 3rd year that CoreCommerce has been a finalist of its award nomination.
Speaking on the nominations Matt DeLong, President and CEO stated, “We are grateful that CoreCommerce is being recognized for its products and services. We have been serving our customers with the best Ecommerce products and legendary services for over ten years. We love helping entrepreneurs and businesses sell their products online and are grateful to be recognized for such prestigious awards.”
CoreCommerce is a leading hosted eCommerce shopping cart software provider. Founded in 2001, the company provides an exceptional online solution for entrepreneurs, and small to medium size businesses allowing them to create a storefront and sell products around the world. CoreCommerce software integrates with a hundred partners offering payment gateways, shipping, product feeds, fulfillment, email marketing and social media. Its Legendary Support is second to none in the industry. For more information about CoreCommerce, please visit ZippyCart’s expert review.
Stay tuned in on the Stevie Awards as the traditional awards banquet in NYC is this Monday, June 18th! Look this fall, Sept 17th, for the tech awards gala in San Francisco,
ShopSavvy, the mobile app that allows users to compare prices on anything, anywhere, will be adding Facebook co-founder Eduardo Saverin to its board of directors.
The company announced Thursday that it has secured a $7 million round of Series A funding led by Saverin. Additional funding came from Brad Martin, former Chairman and CEO of Saks Incorporated, who will also be joining ShopSavvy’s board of directors.
The ShopSavvy app scans the barcode of any item and shows users the best deals for that item both online and in nearby stores. The location-based technology makes it easy for shoppers to quickly find all local retailers that carry an item in order to get the best price without having to actually visit every store. ShopSavvy also uses mobile wallet ecommerce software QuickPay to allow shoppers to make a purchase with their smartphone.
ShopSavvy launched in 2008 and has had 20 million downloads with a current user base of 10 million. The company has more than 40,000 partnerships with retailers including giants such as Walmart, Target, BestBuy, Sears, Nordstrom and Barnes & Noble. Saverin had this to say about his new investment:
“Much like the nascent days of social media, I believe the mobile shopping services market is in the very early stages of change. In my opinion, ShopSavvy has the right connections, the right partners and the right technology to be a game-changer.”
Prior to the recent round of funding ShopSavvy generated revenue from AdOns. AdOns target shoppers based on their location and the items that they are scanning to compare. Businesses can choose to offer things like coupons or rebates to entice customers to add items to their shopping carts.
ShopSavvy will use the new funding to open an office in San Francisco and hire more engineers. The company currently has an office in Dallas and 15 employees. Alexander Muse, CEO of ShopSavvy, had this to say:
“Our focus has always been providing the best experience and service to the consumer. This round of funding gives ShopSavvy the resources to build new services that will help provide consumers better real-time visibility for the best buying decisions possible.”
Apps like ShopSavvy are changing the way people shop, more than half of the people who own smartphones use their mobile device at some stage of the shopping process, whether it be to get directions to a store or compare prices. Mobile payment ecommerce solutions such as Google Wallet and Card.io are also changing the way that people pay when they shop.
One of the most sobering moments in life is the untimely passing of a talented artist at a young age. Consider those in the music industry — Jim Morrison, Jimi Hendrix, Brian Jones, Janis Joplin and Kurt Cobain, all young artists who have mysteriously passed at the age of 27 however whose music increased in popularity after, thus dubbed the members of the “Forever 27 Club.”
Winehouse on the cover of the Back to Black album
On Saturday, July 23, five-time Grammy Award winner Amy Winehouse became the latest young artist to join the Forever 27 Club.
Her passing has gathered great criticism from the public at large about her lifestyle choices and bad girl image but what is clearly emerging to the forefront (as it should be) is her talent, her music.
The news of her death sparked almost, if not immediately, a wave of fans rushing to online stores like iTunes and Amazon (who had immediately released online special promotions) to fill shopping carts with Winehouse singles and albums.
Winehouse’s most public album, “Back to Black” (2007) has now skyrocketed in sales, a clear nod to a genre of music that, unfortunately, will not be produced again or at least with Winehouse’s soulful voice behind it.
According to the UK’s Official Charts Company, shopping carts have been increasingly filled with Winehouse music that the ‘Black’ album sales increased by 299%, jumping to the 59th spot in just two days, and is sold out in many brick and mortar shops.
As of Monday, the album took over the number one slot on iTunes in the U.S. and the U.S., UK, French, and German Amazon sites have both of Winehouse’s albums ‘Black’ and “Frank” (2003) taking over the majority of the top five spots on the site’s bestsellers list.
However, officials say this is just the start as sales are expected to continue to surge over the upcoming week. As the past has shown, posthumous fame (like those in the Forever 27 club) ushers in a new audience of listeners and creates the kind of success that can only snowball after death.
Winehouse clearly brought her inner demons and pain into her music. With bleeding heart singles like “Love is a Losing Game,” “Back to Black,” and the now very transparent “Rehab,” the ‘Black’ album is a eery snapshot of the troubles the artist was battling that eventually lead to her fatal undoing.
As the demand for her music increases, Winehouse’s label, Universal Music is rumored to release an album of songs that were expected on an upcoming album in addition to any unreleased recordings of the soul singer.
Wanting fans can anticipate to put at least one more new song from Winehouse in their shopping carts. The legendary Tony Bennett was the last person to work with the singer and recorded “Body and Soul” set for Bennett’s upcoming album “Duets II.” Bennett responded, “She was an extraordinary musician with a rare intuition as a vocalist and I am truly devastated that her exceptional talent and has come to such an early end.”
From her signature smoky voice and beehive coif, a style nod to an era where the 60’s girl group reigned supreme, paired with a gritty, unabashed personality, Amy Winehouse has become one unforgettable talent in music history.
In the future of curated deals and daily deals ecommerce solutions, no one will ever do anything by themselves ever again. In the wake of the Great Recession, consumers, almost destroyed by the financial institutions and possessions that they once placed so much faith in, seem to have vowed never again to let the power rest solely in the hands of manufacturers and marketers. Instead they have turned to group buying and exclusive deals ecommerce solutions to leverage, even in some small way, the power of collective bargaining.
The latest entry into this ring is the newly revamped OpenSky, an ecommerce solution that delivers curated deals to its members. The deals are hand-selected by celebrities who push items in their areas of expertise. Whether it’s fashion (Kristin Cavallari) or cooking (Bobby Flay), they are names that shoppers know and trust. How much faith you put into your chosen celebrity is up to you. There’s no monthly buying requirement or monetary commitment. If you like what they chose, you buy it.
So far a large number of newcomers to the service have come from the Twitter-pools of the various participating celebrities. Flay, for example, has almost 300,000 followers on Twitter and 60,000 on OpenSky. CEO John Caplan bills the service as “CSN meets Twitter.” He’s betting heavily on the new model for the service after some not-so-stellar results with the original version. According to Caplan:
“Mixing content and commerce was confusing to people.”
That was the original setup: Caplan had reached out to bloggers, encouraging them to blog about products that they used and/or liked. Why wouldn’t users want to buy merchandise sponsored by their favorite bloggers? If they liked and trusted these writers enough to read their blogs regularly, it seemed to make sense that they might buy some merchandise too. Caplan even offered the bloggers a sweet 50/50 deal on any successful conversions, but it didn’t work.
Even as social commerce blurs the lines between ecommerce solutions and social networks, people still want to know and understand when they are being pitched to. Where does a blog end and an advertisement begin? With the new model, the relationship is understood: you are on this service because it offers you deals on special merchandise sponsored by celebrities you like. There’s no gray area.
Muggles and magic folk alike have been on the edge of their seats to hear the latest news from the Harry Potter world. The most recent news comes from a mysterious site, lingering for several days now called Pottermore, and with the final installment in the Harry Potter movie franchise set for a nationwide release on July 15, there is really only so much more waiting fans can bear. However, today J.K. Rowling herself has revealed through a YouTube video [see below] what Pottermore will offer to anxious Potter fans.
Pottermore, which Rowling created in partnership with Sony, promises an online, interactive reading experience unlike any other. Pottermore will include fans in the story, and an opportunity to put audio books and, for the first time, Harry Potter ebooks into their shopping carts.
However, true Potter fans know that Rowling has an incredible imagination and according to her video message, promises to immerse fans into Potter’s world by revealing secrets she’s been “hoarding for years.” According to sources, these secrets include over 18,000 words of additional Harry Potter content, as well as a chance for online users to get sorted by the Sorting Hat and placed at a house in Hogwarts (not Slytherin, not Slytherin…).
There’s already a number of theories as to what these additional secrets and features Pottermore may be. The UK’s Guardian lead on that Pottermore may include an online treasure hunt that gives users clues that will lead them to prizes in the real world, such as an undisclosed number of hidden magic wands.
There have been rumors of an eighth book, but Rowling stated that if she did write another one, it would be for charity, and it would most likely be an encyclopedia.
Other hearsay conclude Pottermore may be the ultimate Harry Potter social network, in which fans from across the world have one place to unite and talk shop.
Follow the Owl
Like Morpheus in the Matrix, telling Neo to follow the white rabbit to see just how far the rabbit hole goes, Rowling tempts fans to “simply, follow the owl” to reveal more clues on how to gain early access to Pottermore. The site will be open to the public in October but only a select few will get to privately see the site in July and help “shape” the Pottermore experience.
As enchanting as it is, you bet there will be a surge of people with Google Alerts and the like set with the word “owl.” At press time, Pottermore was inundated with fans trying to register their emails that it is no longer accepting any more (hope you signed up already). Until the site is accepting emails again, it’s safe to say muggles– we will all just have to wait to get our Potter fix when Harry Potter and the Deathly Hallows Part II comes out in July, and even then, advanced sales for the screening are running out. Viva La Potter!
It looks like Lindsay Lohan is still able to make some money despite her being under house arrest. The actress was charged with the theft a $2900 necklace some months ago. She was also charged with cocaine possession and drunk driving in 2007.
A new online penny auction ecommerce solution called Beezid.com filmed a commercial with Ms. Lohan inside her Venice, CA home. In the commercial Lindsay says:
“Hey to all of my friends, I just wanted to share with you a great website with amazing deals that I discovered during my time at home and it’s called BEEZID.com. Be sure to check it out!”
She also took to Twitter during the day to share with her over 2,000,000 followers about Beezid. After taking a look at her recent tweets, it’s fairly easy to see she has some other advertising gigs going one, especially 1-800-Muffins.
Beezid reportedly offered Lindsay somewhere in the neighborhood of $25,000 to do the commercial. She initially turned it down, then accepted once another $10,000 credit to the ecommerce solution was on the table. That’s a pretty nice paycheck for an 18 minute video huh? Lohan is currently serving a 35-day sentence which ends on June 29th. Despite the complications with the law, Lindsay is still “hard at work.”
Beezid is just like any other penny auction ecommerce solution. You can purchase bids for between $0.50 and $0.99 and the more you buy, the cheaper it gets. The site has every auction set at $0.00 and everytime someone places a bid the time goes up by 10 seconds, and the price by $0.01. The item sells at an incredibly cheap price (~$50 for an iPad 2), but the company makes much more than that with bid purchases, and the buyer probably spends close to the amount of the item in bids trying to win.
These types of sites have been sprouting up at a rapid pace, but none have a star like Lindsay Lohan for a commercial. Who knows if this will be a break-through marketing tactic for the company or not. The YouTube video has over 105,000 views in two days, with twice the amount of dislikes versus likes, but it sure is a great PR stunt.
It’s always sad when we have to write one of these articles, but Ryan Dunn, a noted cast member of the infamous Jackass TV and movie series, died last night in a fiery car crash outside Philadelphia in the Pennsylvania town of West Goshen. It was originally unknown who was driving when the crash happened, but Dunn and one other passenger (name unreleased) both died. Eventually cops released that Dunn was behind the wheel. One thing that we do know for sure is that the eBay ecommerce solution will be flooded with Ryan Dunn-related merchandise once this news makes its way further around the internet.
eBay already features a few signed posters of Dunn and longtime co-star/teammate/all-around-best-bud Bam Margera. Some of the merchandise references or endorses a favorite band of theirs, CKY. To add terrible irony to Dunn’s tragic (avoidable?) death, Dunn’s last tweet is a photo of him and two friends drinking. After all the dangerous stuff that Dunn, Bam Margera, and his Jackass buddies did on camera, for him to meet his end in a car crash is also sad and ironic.
eBay’s auction-based ecommerce solution is often loaded with merchandise after a celebrity dies. MTV has already posted a photo retrospective on their website. Many celebrity and entertainment news outlets are also running extensive coverage, as well as the other staple of a celebrity death: the massive outpouring of Twitter sadness.
The massive cloud of media and selling stuff on ecommerce solutions sometimes tends to cheapen a star’s death. True fans and admirers of their work, however, will also keep an image of that special person in their minds (and maybe in their hearts, at the risk of sounding too weepy). Fans of Dunn will always remember him for his iconic beard and wild antics. Maybe pop in an old Jackass DVD and have a few laughs. That’s why he did all that stuff, after all.
Julian Assange, the mastermind behind Wiki-Leaks, is auctioning a lunch date with 8 lucky bidders on eBay. The three-hour lunch will be held at a London restaurant, followed by an event at which Assange will be speaking. Currently, bids are starting at £1900. This is Assange’s first eBay auction, and denotes WikiLeaks’ first attempt at a personalized e-commerce solution to it’s current financial isolation.
Assange has been wrapped up in some expensive legal proceedings in Sweden, and is currently on house arrest in England. Last year, WikiLeaks published what were then confidential government correspondence. As a result, many online payment sources such as Visa, and PayPal have banned donations to the site. Some are considering Assange’s auction as a sign of desperation, an attempt to resolve issues surrounding Wikileaks’ funding. A former spokesman claims WikiLeaks has raised plenty of money, it’s overhead is very low, and the site is not concerned with funding.
Since being turned down by Visa and PayPal, two major online payment sources, Wikileaks has turned to alternate forms of receiving donations. Following the story yesterday about $500,000 in BitCoin being stolen, WikiLeaks has had to start accepting the grey-market currency BitCoin. Assange has also turned to Facebook as an e-commerce solution to funding his legal defense. The auction is expected to net anywhere from £5,000 ($3,100) to £8,000 ($4,960) a seat. This could potentially net Assange and WikiLeaks a combined $40,000. Not too bad for an extended lunch and a quick eBay listing.
Justin Bieber — Sure he has his pretty boy looks, a hair flip that makes every tween and their mom in a half mile radius shed a single tear, musical talent for days, but one seriously noteworthy thing about him is that the kid has the Midas Touch. The culmination of all this has sparked a phenomena called Beiber Fever in which every product associated with Bieber is quickly put into an online shopping cart. Whether you’re a girl who wants to be with him, a boy that wants to be him (or a shameless adult jamming to his tunes in the ZippyCart corporate offices) the fever has hit almost everyone in some way.
Now just a week away comes the latest Bieber sensation for the ladies — a Bieber scented inspired fragrance dubbed “Someday.” The name comes from The Biebs own “after-school special” message to his fans that they too can “someday” achieve their dreams, of course while putting his fragrance in their shopping carts.
One could only imagine what the Biebs truly smells like but based on the mix of mandarin, pear, wild berries, jasmine, coconut orchid, and hints of vanilla, the eau de Biebs is probably just a short cry from what heaven must smell like. However, something tells us that The Biebs probably smells like crisp, green Benjamins as the fragrance is expected to bring the tween king an additional $30 million!
But before any judgement is passed, The Biebs will be hitting the CharityBuzz auction block to raise funds for the Communities in Schools and the Give Back Brands Foundation. CharityBuzz has been working tirelessly to raise money for a number of charities worldwide. This time around, Communities in Schools LA West surrounds students with a community of support, empowering them to stay in school and achieve in life while GiveBack Brands partners with entertainment artists to donate to select charities like the Make-A-Wish Foundation.
From now until June 21, Beliebers can bid some serious milk money for a chance to meet and greet The Biebs himself at his June 23 fragrance launch in NYC. At press time, the current bid sat at $3,250 with the prize package doting an estimated value of $10,000.
“Someday is the idea that we can change the world, make our dreams come true, and even be with the one person that means everything” The Biebs stated. “Giving back has always been incredibly important to me, but let’s be honest… I wanted to create a fragrance for my female fans that I can’t get enough of… that I want to get next to and I can‟t stay away from. I know they’ll love the scent, but also the opportunity to support some amazing charities. It’s a gift that gives back.”
Will a Steve Jobs biography iPad digital comic be next?
Hot on the heels of his authorized biography shooting up the bestseller list months before it is due to hit stores, Bluewater comics has announced its upcoming Steve Jobs comic book. Much like the authorized biography that Jobs allowed through Simon and Schuster, the comic book will tell his life story – though this time with pictures! The chance to own yet another piece of paraphernalia associated with the tech giant has fans and foes alike scrambling to get the comic into their shopping carts.
Much like how the video montage in the first part of the the movie Iron Man with Robert Downey Jr. told the audience everything they needed to know about the fictional tech genius (hmm…), the comic book version of Jobs’ life is laid out in just 32 pages, which means it’ll have to move pretty quickly. Hardly enough time to give the rich, varied, and sometime sordid details of his life and business dealings all the attention that they deserve. But it will be enough to give people a quick glimpse at all the important parts of his journey through the tech world.
Early shots put up on PC World show the black and white panels without word bubbles (hey, print them out and add your own words for comedic fun with one of the world’s most powerful businessmen!). They were quick to point out that the finished product would look very different. The editions put out by Bluewater are typically pretty high quality and offbeat, focusing on major figures from business and/or culture.
Previously Zippycart covered the comic book release of the Betty White book, which people rushed to put into their shopping carts in the wake of her renewed visibility circa her SNL appearance. Other Bluewater “stars” have included Mark Zuckerberg, comedienne Kathy Griffin, and even prominent figures within the Republican and Democratic political parties. A Charlie Sheen comic is in the works too!
Usually most people featured in Bluewater comics are happy to be there, or at least don’t object to it. Most likely the Bluewater bio will present a more-or-less balanced and/or positive take on Jobs. Otherwise they could find themselves up against the massive might of Apple. Jobs and Apple wield their corporate power quite freely, using their lawyers and influence to block anything that they see as threatening or unfairly using their image (even as they make somewhat questionable copyright/trademark moves themselves).
Most recently Apple squashed the unauthorized Steve Jobs figurine that had appeared on an online store and then on eBay. Their legal injunctions prevented people from putting them in their shopping carts, then shut down the auction. They’ll probably let this one see the light of day, though.
The biggest announcement to come out of Cupertino may not be the new plans for Apple’s UFO-shaped headquarters or the latest releases from the World Wide Developer’s Conference like the iOS 5, iCloud, or the astonishingly low priced OS X Lion for $29.99, but rather a sweater. Steve Job’s sweater to be exact. The latest ecommerce craze that has Jobs fans filling their shopping carts and shutting down online storefronts is Steve Jobs’ signature black cashmere sweater – seriously.
One of these years is not like the other ones, which year is it?
After the big WWDC keynote speech on Monday, many were left wondering about the developing future of Apple’s technology and how it will affect key competitors like Amazon and Google, while a select few were wondering just who designed his sweater. Wonder no more you select few, Techcrunch first got word from German luxury fashion house, Vonrosen, that the cashmere sweater is featured on their European flash site and that people can put it in their shopping carts to don the same Jobs fashion for a rough $616 (jeans, sneakers, and black mock neck not included).
Steve Jobs’s signature black sweater is like the Wilson to Tom Hanks in Castaway. It has taken its own runaway identity so much so that Vonrosen has reported that due to the overwhelming number of orders, as of Wednesday the company was no longer able to take any future orders. Apparently, everyone wants to look like Steve Jobs.
A quick apples to apples comparison:
iPad 2: $629
Copping Steve Job’s black sweater: priceless $616
However, not to be outdone, fans of rich CEOs can also parody Mark Zuckerburg’s look on faux online shop, MarkbyMarkZuckerburg.com. Rather than shelling out $616 for a sweater, shoppers can put a $23 white t-shirt or a pair of Adidas flip flops into their shopping carts.
Sure you may not be rich like Steve Jobs or Mark Zuckerburg but at the very least, you can look like them (and even own a Steve Jobs bobblehead!).
People love Steve Jobs. Or they hate him. Or both at the same time. Either way, whenever he announces a new product, people rush to fill a shopping cart with whatever great technological breakthrough the whiz-kids at Apple have cooked up. Well, that love, infatuation, or whatever it is, that Jobs brings to the world of technology also applies anything else related to him. To wit: even though it won’t be released until March of 2012, Steve Jobs’ authorized biography, now available for preorder on Amazon, is already a bestseller (shh – no one tell them that Apple and Amazon are competitors).
The move to release the biography for preorder was definitely a strategic move by Simon and Schuster, the company that purchased the rights to the book several months ago. They put it up for preorder early this morning to take advantage of Apple’s “World Wide Developer’s Conference.”
Veteran writer Walter Isaacson, formerly of Atlantic Monthly and Time magazine, has worked closely with Jobs to craft “iSteve: the Book of Jobs.” The cover sports a photo of Jobs as a younger, less world-weary man. Seeing him with hair is a little disorienting, sort of like seeing Patrick Stewart with hair (Google it – it’s weird). Isaacson is the force behind biographies of powerful men like Henry Kissinger and Einstein.
People have responded in huge numbers, cramming the book into online shopping carts to make sure that they have their copy or copies well in advance of the release date. It’s not unusual that a big name book, album, or movie gets a lot of action before it even comes out, but the movement that “iSteve” is getting is noteworthy. At time of writing, it was number one in Biography, Science, and Business. It had managed to wriggle its way up to 11th place overall. We’ll see how long it holds up there. When it finally gets released and reviewed, expect another bump in shopping cart activity, as people vie for a chance to see how Jobs is vilified or sanctified.
Ronnie Coleman has announced that he will be rolling out his very own ecommerce solution on June 25th. His website, RonnieColemanNutrition.com, will feature a wide selection of supplements, as well as advice and articles to help people reach their health and fitness goals.
Ronnie Coleman, in case you don’t know, is one of the towering pillars of the international professional bodybuilding world. Having won the title of “Mr. Olympia” eight times in a row, and boasting 26 International Federation of Body Building wins, which put him in the Guinness Book of World Records, Coleman is uniquely well qualified to speak out on which supplements devlier the best results and what techniques people can use to reach their goals.
Having an ecommerce solution to market your unique goods and personal brand seems to be a celebrity right of passage nowadays. It seemed totally natural when Lady Gaga, with her much-talked-about creativity would team up with companies like Gilt Groupe and Polaroid to get products on ecommerce solutions. Oprah’s huge audience gave her a massive outreach for her ecommerce solution.
Ronnie Coleman’s ecommerce solution will be taking a page from these books. He already makes regular appearances at gym openings and other events around the country. Combine this with the nearly endless number of health and fitness magazines he’s been on the covers of, and you have a recipe for a known name and face in many major markets. He also hosts an annual “Workout Weekend” in Arlington, Texas. His bona fides in terms of being a record-setting body builder also make people more willing to trust his word regarding the supplements and techniques that he endorses.
Coleman has tapped Mitch Gould, a seasoned sports nutrition marketer, to be the president of the company he’s formed (Ronnie Coleman Enterprises) to oversee the ecommerce solution and related business elements. Gould has more than two decades of experience selling sports nutrition products. He’s worked with a slew of big names in sports and entertainment, including Steven Seagal, Hulk Hogan, and Chuck Liddell. The ecommerce solution will be officially unveiled at an exclusive event on June 25th, at Baccio Restaurant & Lounge in Delray Beach, Florida.
Polaroid announced the release of it’s first product out of its partnership with pop sensation Lady Gaga: an instant mobile printer. The printer, which is part of Polaroid’s Grey Label line and co-designed by Gaga herself, is the first in a line of upcoming products, including an instant digital camera and a pair of enormous sunglasses that double as a digital camera.
The printer produces 3×4-inch prints of adhesive-backed images using Polaroid’s Zink (zero ink) printing technology. It can print images either through USB or bluetooth and is compatible with all phones featuring bluetooth capability (with the exception of the iPhone), allowing users to print photos from absolutely anywhere. It even boasts a feature that allows for customizable borders.
As of last Friday, the printer is available at Bloomingdale’s flagship location in New York City for $169.99. The photo paper, which comes in 30-sheet packs, will retail for around $20. At just 15 ounces, the printer is light and portable so users can take it everywhere with them, just like the singer herself says she does.
In late June, the printer will become more widely available at other Bloomingdale’s locations and also at Costco. Little Monsters can pre-order the printer through the Polaroid.com and hsn.com ecommerce solutions right now. A release date has yet to be disclosed for other products on the Grey Label line. The camera sunglasses, which includes a USB earpiece and photo display should be available in the near future and is compatible with the printer as well.
Companies all over the country are going Gaga. Two weeks ago, Zynga teamed up with the pop singer to announce the release of the Facebook game Gagaville, a Farmville-esque blend of social gaming and ecommerce solution to promote her album “Born This Way,” which was offered on Amazon.com for $0.99 upon its release last Monday. In the weeks leading up to the album’s release, Gaga also partnered with ecommerce solution Gilt Groupe, offering a line of Gaga-inspired products and special deals at some of the singer’s favorite locations. Gaga is also currently in negotiations with Google to front their new Chrome laptop.
It will be interesting to see how well these Polaroid products do. If offering Gaga-inspired merchandise proves to be a lucrative venture, other companies may just jump on the band wagon.