eCommerce Trends


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Building an Online Store in 2015

building an online store

Are you ready to start building an online store but feel overwhelmed by all the great options? We can help! Building an online store allows a small business merchant to quickly expand the visibility of their products – from a handful of followers to hundreds of thousands of shoppers worldwide. Even though the eCommerce sector offers an untapped opportunity for entrepreneurs, building a ...

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How to win back consumer trust post data breach

consumer trust

There have been so many data breaches in the last year or so… how do online businesses win back consumer trust at this point? Since the beginning of 2014, there have been more than 600 data breaches, a 26.5 percent increase over the same time last year. With more retailers, such as Home Depot and Goodwill, falling victim to breaches, it’s clear that few are taking ...

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The Twitter Commerce Buy Button: What You Need to Know

twitter commerce

Would you like to shop and sell through Twitter Commerce? If you said ‘Yes’, and the idea sounds quite interesting, you’re time has come. Recently, Twitter announced their newest feature – the ‘Buy’ button. Welcome to Twitter Commerce.  This step will boost its e-commerce strategy while ramping up advertising revenues. If you’re an ecommerce business owner or run an online store, this ...

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Start Holiday Sales Marketing Now!

holiday sales marketing

What should you do to get your online store ready for the holidays? Read on to get the best ideas for holiday sales marketing! The holiday shopping season is around the corner once again! If you’re really serious about the growth of your online store, you should roll up your sleeves right away and begin some advanced planning in holiday ...

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Why is a Blog So Important to Your Online Store?

blog

Why is a Blog So Important to Your Online Store? There are many reasons… It’s somewhat funny that I am writing a blog post about why your online store should have a blog. Do you know why? It’s because the popular focus has recently shifted from ‘why bother with a blog’ to ‘how to blog’. Still, I think there are ...

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How Bad Links Hurt Ranking (and how to fix it)

consumer trust

News about loss in search rankings due to bad (or manipulative) links is often making the headlines. In the past, webmasters were confused as to whether spammy links really hurt rankings. Many believed that bad links just didn’t add any value and didn’t understand that they could ruin rankings. Times have changed… and here’s why. When cases of overnight rank ...

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Are HTTPS / SSL Now a Google Ranking Factor?

SSL

If you’re an ecommerce business owner who is trying to keep up with Google ranking preferences, you’ll need to hear the latest news on HTTPS and SSL security certificates! Google ranking factors will never remain the same. That’s exactly why we call the SEO industry a dynamic one. If you remember, Matt Cutts, who leads the Google’s web spam team, ...

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How to Use Free Online Marketing for Your eCommerce Store

Make your online store stand out with these free marketing techniques!

Online business are constantly competing against each other for search engine results and future revenue. Regardless of the kind of business you deal in, you’ll be faced with the challenge of keeping traffic and revenue for your web store at a healthy number… all while trying to stay ahead of the other e-stores in your niche.  And all of them ...

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Why Content Marketing is Important to SMBs

free shopping cart

Are you struggling to keep up with effective techniques that will help your small to mid-sized online business?  If you’ve put the time and effort into building your web store and are using one of the best eCommerce software solutions, there are still many things to consider.  Right now, however, the best thing you can do for your online store ...

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