The Importance of Regular Website Redesigning

February 3, 2012 By Richard Fisher Building a website and keeping it running is one thing but maintaining it is another. It is crucial to keep constantly change your website design. As time passes, the taste and preference of countless internet users change. Furthermore, integrating the latest internet trend into your website design can be [...]

eCommerce 2012: Expand, Integrate, Refine

January 19, 2012 By the ZippyCart Content Team January is always a great time for merchants to plan their strategy for the coming year, so it makes sense that they would want to gain some insight as to what type of trends could impact their business in 2012. We recently had the opportunity to discuss [...]

Attention Business Owners: 3 Inventory Sourcing Techniques You Should Know

January 17, 2012 By Andrey Zavyalov, Wrightimc.com When you decide to start an online business, you start with one question, “What should I sell?” The next question then becomes, “Where do I get the products to sell?” When you’re making that decision, how you plan to manage your inventory should be a primary consideration. The [...]

Why You Should Always Include a URL

January 5, 2012 By Myron.com The Internet is king these days, and fewer companies can come up with good enough reasons not to offer their products online. The few companies that haven’t adopted online shopping are more likely to lose business as the interest in shopping electronically grows. Borders Bookstores, America’s second largest book selling [...]

The PayPal 1099: Get Ready for a Brand New Tax Form in 2012

December 29, 2011 By Outright.com There are two kinds of posts that are inevitable this time of year. One is the never-ending barrage of holiday posts, telling you everything and anything you would ever want to hear about buying and selling. The other, of course, is the end-of-the-year-get-ready-for-tax-season post. We hate to tell you, but [...]

Ecommerce Credit Card Processing Fees Can Be Deceiving

December 21, 2011 Guest post By Michael Dolen, founder and CEO of CreditCardForum How much does your eStore pay for card processing? Unfortunately the answer is rarely clear-cut. There are many factors that go into the calculation of card credit card processing fees: 1. Your Business Type – What are you selling and to whom? [...]

Easing Small Business Concerns About eCommerce

December 7, 2011 By Michael Smith,  Author of eBusiness Buddy Using the Internet as a sales channel can be a highly beneficial business activity that can lead to significant growth in customers and revenue. For a small business, eCommerce makes it possible to grow from a local presence to a global one without the costs [...]

Holiday Tips for Merchants: Nine Carts Converting

November 23, 2011 By Jimmy Rodriguez, CTO and co-founder of 3DCart The words “cart abandonment” are enough to send shivers down a merchant’s spine and for good reason, average abandonment rates skyrocketed to 75 percent earlier this year! The surprising numbers underline how important it is for merchants to put serious thought into how they [...]

The 3 Biggest Ecommerce Selling Mistakes – and What to Do About Them

November 2, 2011 By Leigh Ashton, London-Based Author, Speaker, Trainer and Coach However brilliant your ecommerce platform is, selling anything in this way usually means an automated, impersonal selling process, conducted with someone you’ve probably never met who could be some distance away in kilometers and maybe light years in culture. So how can you [...]

4 Steps to Getting the Right High-Risk Merchant Account

October 17, 2011 By Tina Brandon, Vice President of PayNetSecure.net Happy Guest Blogger Monday! This week our guest talks about establishing the high-risk merchant account that’s right for your ecommerce solution. Without this knowledge, you might be at risk yourself–for winding up without a merchant account. VP of PayNetSecure.net Tina Brandon guides you through four [...]

5 Tips for Optimizing Ecommerce Sites for Mobile Access

October 10, 2011 By Brian Doll, Principal Performance Analyst for New Relic Welcome back to Guest Blogger Monday! Our writer this week, Brian Doll of New Relic, discusses how your mobile-optimized website can make or break you. Internet users want their information now, not in 30 seconds, and they want it to be clear and [...]

Guest Blogger Monday: Three Powerful Tools to Engage Customers

September 26, 2011 By the ZippyCart Content Team Our guest blog this week comes to us from Ross Kramer of Listrak. He covers three simple, but sometimes overlooked, strategies for increasing your customer loyalty and satisfaction. Introduction A survey conducted earlier this year with internet retailers revealed that while respondents almost unanimously agree that audience [...]

5 Design Mistakes That Drive Away Customers

September 19, 2011 By Benjamin Kuker, Founder Virtuosi Media Are You Making These 5 Design Mistakes That Drive Away Customers? If you own an ecommerce store, you could be leaving money on the table. In this article, I’ll cover 5 common mistakes that people make in ecommerce web design and give some tips as to [...]

A Quick Look at Locayta’s Merchandising Platform

September 16, 2011 By the ZippyCart Content Team Locayta is one of the leading online merchandising and search solution providers. The company serves more than one hundred customers in the USA, Europe and Asia and allows eCommerce solutions to take control over their online sales performance. They feature some of the most advanced behavioral and [...]

5 Step Guide to Designing an Effective Website for a Small Business

September 6, 2011 By Matt Bramowicz, PR Writer, Translation Services USA For any small business, the web serves as the great equalizer for a company’s presence. Whether you have a sprawling three-story storefront on 5th Ave., or a small 100 sq. ft. retail space on a deserted back alley street in Anytown, USA (or no physical store [...]

e-Commerce and the Travel Industry: a Marriage Made in Heaven?

August 29, 2011 By Tamsin Ingot of lastminuteskideals.co.uk The travel industry has always been known for innovation in terms of marketing and promotion. From TV ads and direct mail to online advertising, travel companies have explored countless avenues in order to secure new business. One of the key elements for any travel company, though, is [...]

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