Lyris HQ Releases 10 Free "Tried & True" Email Templates

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July 14, 2009
By the ZippyCart Shopping Carts Content Team

Lyris HQ, a firm well known for email marketing, has released 10 free “tried & true” email templates to help improve ROI and consumer interaction. These templates have a proven success rate according to the Lyris release form and include 3 email templates, 2 newsletter templates, 1 B2B newsletter template, 2 consumer newsletter templates, and 2 transactional email templates. Along with this offer comes an HTML Basics How To Guide.

The catch, as all free products seem to have a catch, is that you have to supply them with your contact information, making you a possible lead for future purchases from them. Considering Lyris has gained many positive accolades from industry experts like Jupiter Research, it may not be that bad of a catch in the end. Those hoping to get these email templates and end the conversation there should just be warned that they may be contacted by a Lyris sales member in the future.

For those hoping to improve their online email marketing, taking a cue from Lyris is a logical next step. By adding a free offer like a free eBook, coupon code, or email templates you have the opportunity to engage current customers and gain new customers. One great way to boost ROI is to integrate your email marketing with your shopping cart solution. Consider using an email provider that can easily combine with your store, or an eCommerce shopping cart that has email marketing built in like Nexternal.