March 26th, 2012 By Ken Levy Personalized product recommendation is a great tool for bringing tailored new product suggestions to a consumer who is in the process of shopping online. It is used to suggest products to buy with with the current product choice and can convert a ‘window shopper’ into a buyer if their [...]
Full Story »Finding the ROI in Personalized Product Recommendations
Abandoned Shopping Carts: the Achilles Heel of ecommerce
March 18, 2012 By Susan D Online sales are taking over. From 2002 to 2011, annual ecommerce spending went from 72 billion to over 256 billion, according to comScore Internet Marketing Research Company. This surge in online consumer activity has brought about millions of virtual stores and some stiff competition amongst retailers. Because of this, [...]
Full Story »The Interest in Pinterest: a guide for online marketing, traffic and eCommerce
March 5, 2012 By Susan D There’s a new player in town, a traffic-driving heavy hitter that goes by the name of Pinterest.com. If you haven’t heard of it already, you soon will. Social media-minded eCommerce owners may be especially interested as Pinterest can help market their online store. In fact, some small business owners have reported a [...]
Full Story »5 tips for Google+ Marketing
March 1, 2012 By Diana Maria Google is the leading name in search domain and with its social networking site, Google is set to take a major share of the social market. Although they do not have a business page for marketers, its features are being utilized by strategists all over the world. Once Google+ [...]
Full Story »The Importance of Regular Website Redesigning
February 3, 2012 By Richard Fisher Building a website and keeping it running is one thing but maintaining it is another. It is crucial to keep constantly change your website design. As time passes, the taste and preference of countless internet users change. Furthermore, integrating the latest internet trend into your website design can be [...]
Full Story »eCommerce 2012: Expand, Integrate, Refine
January 19, 2012 By the ZippyCart Content Team January is always a great time for merchants to plan their strategy for the coming year, so it makes sense that they would want to gain some insight as to what type of trends could impact their business in 2012. We recently had the opportunity to discuss [...]
Full Story »Attention Business Owners: 3 Inventory Sourcing Techniques You Should Know
January 17, 2012 By Andrey Zavyalov, Wrightimc.com When you decide to start an online business, you start with one question, “What should I sell?” The next question then becomes, “Where do I get the products to sell?” When you’re making that decision, how you plan to manage your inventory should be a primary consideration. The [...]
Full Story »Drunken Debauchery Benefits Retailers’ Ecommerce Solutions
January 6, 2012 By the ZippyCart Content Team There are several activities people engage in while drunk that are generally looked down upon like drunk driving, dialing or texting. However, ecommerce retailers are loving a new activity that is swiftly gaining popularity: drunk online shopping. According to a recent study in the UK, many respondents [...]
Full Story »Why You Should Always Include a URL
January 5, 2012 By Myron.com The Internet is king these days, and fewer companies can come up with good enough reasons not to offer their products online. The few companies that haven’t adopted online shopping are more likely to lose business as the interest in shopping electronically grows. Borders Bookstores, America’s second largest book selling [...]
Full Story »New Steve Jobs Action Figure: Creepy or Collectible?
January 4, 2012 By the ZippyCart Content Team Only 3 short months after the highly publicized death of Apple CEO Steve Jobs, Chinese company In Icon has created an extremely realistic looking action figure of the late technology mogul. The 12-inch “Collectible Figure” will be available this February for $99.99- a price quite a bit [...]
Full Story »4 Ways to Increase Consumer Satisfaction on Your Ecommerce Solution
January 3, 2012 By the ZippyCart Content Team The 2011 holiday shopping season is officially over and retailers have shifted their focus to the heaps of holiday gift returns coming in as we begin the New Year. Holiday returns are up 8% this year from the same time last year, which is due to more [...]
Full Story »The PayPal 1099: Get Ready for a Brand New Tax Form in 2012
December 29, 2011 By Outright.com There are two kinds of posts that are inevitable this time of year. One is the never-ending barrage of holiday posts, telling you everything and anything you would ever want to hear about buying and selling. The other, of course, is the end-of-the-year-get-ready-for-tax-season post. We hate to tell you, but [...]
Full Story »Consumers Use Ecommerce Solutions for More Expensive Purchases
December 27, 2011 By the ZippyCart Content Team Shopify app SumAll has completed an analysis of current Shopify customers providing insight on rising prices, increasing discounts, and decreased shipping costs. The study was conducted over four years (2007-2011) and derived findings from 30 million transactions from stores powered by Shopify. Overall the data shows retailers [...]
Full Story »Ecommerce Solution Sharing Spree Combines Daily Deals and Philanthropy
December 22, 2011 By the ZippyCart Content Team The concept of linking sales to non-profits is a swiftly growing phenomenon. Websites like Nonprofitshoppingmall.com and GoodShop.com allow consumers to donate to charities through their ecommerce purchases using a click-through technology. Although these websites have been around for the past decade, their success has been limited and [...]
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