July 22, 2009 By the ZippyCart Shopping Carts Content Team Today is the day that publicly traded companies around the US announced their earnings from Q2 of 2009 to their investors. While the majority of e-tailers are not large enough to be a publicly traded company, it’s helpful to compare other eCommerce stores to the [...]

July 22, 2009 By the ZippyCart Shopping Carts Content Team If you are an e-tailer, or plan on starting an online store, it’s important to utilize online marketing tools to make your eCommerce store stand out from the competition. Online marketing (SEO, SMO, PPC, etc) helps you drive traffic to your site and get more [...]

July 21, 2009 By the ZippyCart Shopping Carts Content Team Creating an online store can seem like an intimidating task, but luckily most eCommerce shopping cart solutions make it easy for you to get started and go live. Having a plan can ensure you do not waste time so you can begin selling as quick [...]

July 20, 2009 By the ZippyCart Shopping Carts Content Team As the wedding season takes way, online identity theft is on the rise in both the US and Canada. E-commerce stores continue to tighten online security in hopes of mitigating the risk for their customers, but e-tailers most vulnerable remain to be those using open [...]

July 20, 2009 OpEd By the ZippyCart Shopping Carts Content Team A successful PPC strategy can sometimes double your online sales. What is hard to grasp at first, is the tried and true saying “you have to spend money to make money.” Rather than just spending and hoping that the money will come, our ZippyCart [...]

July 17, 2009 By the ZippyCart Shopping Carts Content Team The shopping cart checkout process is one of the most important elements of your eCommerce store and online retailers are reported to look to improve the experience for the remainder of 2009. As the economy has struggled, it has become extremely vital that online merchants [...]

July 16, 2009 By the ZippyCart Shopping Carts Content Team Online shopping is fun, but it is even better when you are getting a discount. Coupon codes are being offered by the majority of big online retailers and have even become a standard feature provided by many eCommerce shopping cart providers. In an effort to [...]

July 15, 2009 By the ZippyCart Shopping Carts Content Team Shopping online has becoming increasingly popular over the past decade and eCommerce stores have tried a variety of tactics to attract users and make their site stand out. An emerging tactic over the past year that has shown success with a few sites is a [...]

July 15, 2009 By the ZippyCart Shopping Carts Content Team The recently published Top 500 Guide by Internet Retailer ranked Blue Nile and Bidz as the leaders in sales among online jewelry retailers. According to the list, Seattle based Blue Nile generated $295.3 million in sales in 2008, ranking them 56th on Internet Retailer’s Top [...]

July 14, 2009 By the ZippyCart Shopping Carts Content Team Owning and operating an ecommerce store has a variety of moving pieces that you need to pay attention to if you want to be successful. First you need to build a brand, storefront, and shopping cart experience. Once you are up and running you need [...]

July 14, 2009 By the ZippyCart Shopping Carts Content Team Owning and operating an ecommerce store has a variety of moving pieces that you need to pay attention to if you want to be successful. First you need to build a brand, storefront, and shopping cart experience. Once you are up and running you need [...]

July 14, 2009 By the ZippyCart Shopping Carts Content Team Lyris HQ, a firm well known for email marketing, has released 10 free “tried & true” email templates to help improve ROI and consumer interaction. These templates have a proven success rate according to the Lyris release form and include 3 email templates, 2 newsletter [...]

July 14, 2009 By the ZippyCart Shopping Carts Content Team Lyris HQ, a firm well known for email marketing, has released 10 free “tried & true” email templates to help improve ROI and consumer interaction. These templates have a proven success rate according to the Lyris release form and include 3 email templates, 2 newsletter [...]

July 13, 2009 Op Ed By the ZippyCart Shopping Carts Content Team As the debate rages over whether Yahoo or YouTube is the 2nd largest search engine online, Microsoft’s Bing continues to fight for a chance to even contend. With an ad campaign approaching $100 million in marketing dollars, Microsoft has re-branded their 3rd tier [...]

July 13, 2009 Op Ed By the ZippyCart Shopping Carts Content Team Twitter is the new buzzword, but while its popularity continues to grow, many remain baffled about what can be gained financially from it. The CEO and co-founder of Twitter, Evan Williams, has even admitted to some confusion regarding how he will monetize the [...]

July 10, 2009 By the ZippyCart Shopping Carts Content Team Book selling giant, Barnes & Noble, finally jumped on board with other retailers who have expanded their m-commerce (mobile commerce) efforts with the addition of an iPhone app. Now they can be even more competitive in the space offering their customers another way to connect [...]