By the ZippyCart eCom team March 13, 2013 Though credit cards are great, they should not be your only online payment options an e-commerce store offers. According to Fred Neff (President, Internet Merchants Association), online payment options can make a huge impact on the number of your online sales. Therefore, it’s vital for e-commerce business [...]

By Kinjal Adeshara March 11, 2013 “Ecommerce” will continue to be a buzz word in 2013 and while this comes as no surprise, what needs to be seen is what will be the trends that will power this domain. Ecommerce will definitely evolve as it did in the past years but this evolutionary process is [...]

By Susan Delly March 8, 2013 One of the things that we love about Shopping Cart software is innovative and fast paced… it’s always improving.  This is especially apparent when you look at the shopping cart solutions on ZippyCart’s top carts of 2013 comparison list. Here are a few recent upgrades and changes that are [...]

By the ZippyCart eCom team March 7, 2013 In order to keep up with the changing consumer demands, the techniques of marketing also change their course. As the owner of an online business or an e-commerce store, you may have heard about ‘inbound marketing’, as opposed to outbound marketing. But do you know what inbound [...]

By Paul Rufus March 4, 2013 On a regular basis, I’m asked to evaluate a prospective clients’ e-commerce store. Often they are frustrated by lower than expected conversion rates or declining sales. Question number one tends to be something along the lines of why have you designed and built your e-commerce store? Question two: So, [...]

By Susan Delly March 1, 2013 Social media has long proven itself to be an effective way for online business owners to keep in touch with their shoppers and increase sales and revenue in doing so.  Aside from the basic tweeting and promotion, however, what can you do with it?  One of the underground trends [...]

By The ZippyCart eCom team Feb 27, 2013 In the past, it was quite easy to attract customers to your online business and increase your sales. Today, there are so many choices (and fierce competition) that getting customers seems like a daunting task. First, you need to attract lots of traffic to your website, and [...]

By Halyna Yefymchuk Feb 25, 2013 Hosted shopping carts have rapidly gained popularity on the market because of their reasonable price and ease-of use. The most confusing part of them is… which one to pick?!  Common questions that merchants ask regard the difference in platforms functionality and pricing, as many of the top ranked carts  seem [...]

By Matt DeLong, CEO of CoreCommerce Feb 25, 2013 The use of tablets or smartphones to surf online has been a driving force for a movement in web development called responsive design. Simply put, responsive design is a single web design that adapts itself to multiple screen sizes, no matter which type of device, tablet [...]

By Stitch Labs Febuary 18, 2013 As a small owner business owner, it can be difficult to sift out what metrics you should be focusing on in your business and what you should leave to your accountant. Most eCommerce options do an excellent job keeping track of metrics, including conversion, cart abandonment, and overall profit, [...]

By Sarah Grayson Febuary 11, 2013    The eCommerce industry has grown tremendously in the last few years, with online sales surpassing $40 Billion dollars for the first time this holiday season. However, as more and more businesses take advantage of the eCommerce marketplace, cyber criminals are following suit. There were a number of high [...]

By Igor Soshkin, CEO of ShoppingCartElite February 4, 2013 Are you working 70 hours each week, and you are not getting anywhere with your business? Welcome to reality. How did this happen, you ask? Well let me explain it to you in simple English. When you first started your business, you were wearing all the [...]

By Sarah Brooks February 4, 2013 People use the internet for literally everything nowadays – whether to look up a recipe, find an old classmate, diagnose your own illness, or gather information on a business. If you’re a business, managing your online reputation is crucial to your success. If you’re a small company and think [...]

By Susan D January 30, 2013 With social media participation on the rise and mobile devices that keep us connected with our friends, family and colleagues almost all the time, it’s quite easy to get distracted while you are at work.  Because of this, it’s important to avoid the personal clutter and tune your work [...]