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Latest eCommerce News

Latest eCommerce News

2011 Holiday Shopping Season Trends

November 3, 2011 By the ZippyCart Content Team It is now officially the 2011 holiday shopping season and a number of recent studies have forecast some interesting trends that will be taking place this season. Holiday sales in the U.S. are projected to reach $466 billion this year, a nearly three percent rise from last year. Although sales are still ... Read More »

The 3 Biggest Ecommerce Selling Mistakes – and What to Do About Them

November 2, 2011 By Leigh Ashton, London-Based Author, Speaker, Trainer and Coach However brilliant your ecommerce platform is, selling anything in this way usually means an automated, impersonal selling process, conducted with someone you’ve probably never met who could be some distance away in kilometers and maybe light years in culture. So how can you engage with your customers and ... Read More »

4 Ecommerce Tips For Thanksgiving Weekend Sales

November 1, 2011 By the ZippyCart Content Team November is here and if you haven’t started already, now is the time to optimize your ecommerce solution and marketing plan for Black Friday and Cyber Monday. This Thanksgiving weekend is predicted to be more profitable than last year, but there will also be more competition for consumer dollars than ever before. ... Read More »

Performics’ 2011 Social Shopping Survey Yeilds Interesting Results

October 27, 2011 By the ZippyCart Content Team Millions of Internet users are members of social websites. In order to access that growing market, more and more retailers are utilizing social shopping platforms in addition to their ecommerce solutions. Just this week, Sociable Labs, a popular social ecommerce software provider, announced the $7 million success of their Series B funding ... Read More »

MoPub Marketplace Gives Mobile Publishers Control Over Ads

October 28, 2011 By the ZippyCart Content Team MoPub Marketplace is a real-time bidding platform for mobile ads that directly connects publishers with ad buyers. The marketplace acts as a virtual trading floor that allows mobile ad buyers to bid on ad space from app publishers without going through an ad network. Advertisers are able to better reach target markets ... Read More »

Social Ecommmerce Solution Sociable Labs Raises $7 Million

October 27, 2011 By the ZippyCart Content Team Social ecommerce solution provider Sociable Labs has raised $7 million in a Series B funding round led by Battery Ventures. The announcement came Wednesday after the company emerged out of stealth. Existing investor Javelin Venture Partners also contributed to this round of funding. Sociable Labs, a 25-person start-up based in San Francisco, ... Read More »

Offline Purchases to be Used For Targeting Web Ads?

October 26, 2011 By the ZippyCart Content Team “You are what you buy.” Whether or not you agree with this statement, it’s the way the folks at MasterCard see it and they want access to everything you buy. MasterCard and Visa want to take what they know about your purchasing habits and use that information to accurately target ads to ... Read More »

2011 Holiday Shoppers Turning to Ecommerce Solutions

October 25, 2011 By the ZippyCart Content Team Ecommerce solutions are the preferred method of shopping for many consumers due to the convenience of 24/7 availability. Some consumers enjoy the one-stop-shop the Internet provides, and others appreciate free shipping and other incentives online retailers offer. Whatever their reasons, more shoppers than previously expected will be turning to ecommerce solutions to ... Read More »

Retailers To Offer More Incentives This Holiday Season

October 24, 2011 By the ZippyCart Content Team Anxiety is rising among retailers as the holiday season approaches causing them to offer some unusual promotions. This holiday season, many ecommerce retailers are willing to sacrifice profit in order to make a sale. Beyond that, some retailers are even giving away free gifts as shopper incentives. For example, Stauer Jewelers is ... Read More »

Ecommerce Solution eBay Opens 24/7 “Inspiration” Storefront

October 24, 2011 By the ZippyCart Content Team Looking for that perfect holiday gift but can’t afford the full retail price? Want to know what top designers, tech giants and celebrities are dreaming of this year? Or maybe you need to reward yourself–since about 60 percent of shoppers admit they will buy themselves a gift this holiday season. If you’re ... Read More »