Smash Social Media and Commerce With PEST

March 02, 2010 Op Ed Guest Post By Steve Koss, Local-Marketplace.com In this article by Steve Koss of Local-Marketplace.com, Steve dissects the importance of a PEST assessment and the questions to ask when performing such a strategy. What is the importance of continuously validating an environmental scan? Innovation, the site less web, social media, and [...]

In the Products and Services First Pond, You Do Not Need a Web Site!

February 17, 2010 Op Ed Guest Post By Steve Koss, Local-Marketplace.com Shop local, market local, buy local, sell local, sell global. Local, local, local, local is the buzz in the marketplace. What is missing is the Leonardo Da Vinci systematic thinking to connect all the dots. Many small business merchants and the big players walk [...]

How Can Small Business America Get in the Big eCommerce Game?

February 09, 2010 Op Ed Guest Post By Steve Koss, Local-Marketplace.com We asked Steve Koss of Local-Marketplace.com to provide our readers with some inspirational words of wisdom with regards to getting into the ecommerce space. Many small businesses keep planning to enter ecommerce, but do not know what value it brings or what steps to [...]