• Big Commerce eCommerce

    Under the Microscope

  • Yeti Coolers

    http://www.yeticoolers.com/

  • Protein Co

    http://www.proteinco.com/

  • Dog for Dog

    http://www.dogfordog.com

2014 BigCommerce Review

The Good BigCommerce is a fast growing shopping cart software that will appeal to many because of their advanced design features, Instant Add product upsale system, and fun, user-friendly control panel. The Bad Though BigCommerce offers many templates for your store design, customizing them requires some HTML coding knowledge. Cool…

Review Overview

Security ( PCI / PA DSS Compliant ) - 8
Ease-of-Use - 9
Customer Support - 9
Marketing Features / Features - 10
Search Engine Friendliness - 9
Level of Customization - 7
Overall Value - 9
Design Features / Templates - 9
Social Media / Social Commerce Intergration - 10
Mobile Commerce Intergration - 10
Scaleability - 8

8.9

It's worth it~

BigCommerce was started in 2009 and is one of the fastest growing eCommerce platform in the world for a reason. It’s very easy to use and a snap to get started. While, not recommended for advanced and / or enterprise level solutions, BigCommerce is a great cart for beginners and merchants selling less than 2000 items.

FREE TRIAL
User Rating: Be the first one !
9

The Good

BigCommerce is a fast growing shopping cart software that will appeal to many because of their advanced design features, Instant Add product upsale system, and fun, user-friendly control panel.

The Bad

Though BigCommerce offers many templates for your store design, customizing them requires some HTML coding knowledge.

Cool Features

Sell on Facebook and Ebay, SuperZoom photo display, mobile commerce and more. It’s a great application.

To Sum it Up

BigCommerce was started in 2009 and is one of the fastest growing eCommerce platform in the world for a reason. It’s very easy to use and a snap to get started. While, not recommended for advanced and / or enterprise level solutions, BigCommerce is a great cart for beginners and merchants selling less than 2000 items.

Zippy Carts Expert Review of BigCommerce

This is an older review of BigCommerce. To read our most recent review, click here.

Store Set-up /Designs

BigCommerce Control PanelThe ZippyCart team feels that BigCommerce has one of the more intuitive administration panels and is definitely designed with user-friendliness in mind. When starting your store set-up, you will be greeted with a Getting Started Guide that features a series of tasks required to get your store up and running. This includes a series of newbie-friendly windows that pop-up at the beginning of every task, telling you what will be expected. Your set-up steps include a Getting Started Video and specific tasks for store settings, store design / logo, products, payment, tax and shipping. There are many additional videos, webinars, links and an E-Commerce University that are designed to help you build a successful store and ultimately, sell more. Though they sometimes come off as being promotional rather than educational, most of the videos we viewed were helpful in some way.

BigCommerce has a powerful template system of 96 professional store designs that can integrate with existing design or that can be used to completely customize the look and feel of your store. Yes, many of their templates are repeats that only switch colors but their current designs offer some nice choices. Their software offers a built-in drag-and-drop feature to help arrange the layout of your pages or edit templates in Dreamweaver but ultimately, it is an advanced system that requires some CSS and HTML coding knowledge for customization. Merchants without tech skills will not be able to do advanced customizations of their storefront with BigCommerce. If you have the time and inclination to educate yourself, however, BigCommerce provides a helpful, 57 page template guide that will help with all of your customization needs. For those of us without the time, you might want to consider hiring a designer for some help if you want a lot of customizations. If you already have the background, an understanding of Dreamweaver or tech skills… great, then BigCommerce has unlimited design capability!

SEO / Marketing

There are so many Search Engine Optimization features built into BigCommerce, it’s easy to see that they want your online business to succeed. In addition, they offer free access to SEO training blogs and videos for your personal education. Though their reputation took a hit last year with a bit of scandal concerning SEO expert Aaron Wall, they are still recognized in the industry as one of the top picks for SEO in a shopping cart solution and… they have recently added more features. BigCommerce is always striving to stay on top of their game! The newest features include custom product / category / webpage URLS but they were added to a line-up that already included optimized features such as search spider friendly HTML, SEO friendly links, and META titles and details.

When you pair the SEO with the marketing options offered at BigCommerce, you’ll have a store built for success. Their online merchants can easily network and sell on FaceBook and eBay. Other marketing techniques include coupon codes, gift certificates, and shopping comparison sites (such as Bizrate, Nextag or Shopzilla).

Security

Big Commerce Payment MethodsZippyCart feels that security is a very important but often overlooked part of an eCommerce solution. PCI-compliance is a mandatory global requirement but still, polls report that online business owners are more frequently concerned about store design than about security. You should always remember that as a store owner you are 100% responsible for your store’s security… that means 100% financially responsible for any breaches of security that might occur.

BigCommerce understands the importance of security and is a PCI-compliant eCommerce solution. They also go through other channels to maintain rigid security standards. These include hacker deterrent security provisions and an extensive network built for security. In addition, they offer SSL certificates for an extra fee. This security software is provided through GeoTrust, has 99% browser compatibility assurance and will take extra steps to protect your customers during their check-out process and your store.

Product / Store Management

BigCommerce Add a ProductThe admin panel at BigCommerce is designed with versatility and time management in mind. On the product styling side of things, BigCommerce allows for unlimited photos with SuperZoom photo zoom and embedded videos on your product pages. They also provide strong features like the bulk uploading / editing of products and live shipping and inventory control.

One of ZippyCart’s favorite product promotion features is the moderated product review option that is offered by BigCommerce. This basically allows online consumers to give feedback about your products through written reviews and post them on your site. The control panel products section has an easy-to-navigate area that allows you to screen and approve the reviews after they are posted. As online shoppers ourselves, we love this feature when picking out a product! Online reviews are also great for your SEO as they provide fresh, unique content.

BigCommerce has recently added a cart upsell system called InstantAdd. This features is designed to entice customers to do more shopping and increase your overall sales.

Customer Service

Online merchants have several easy-to-understand customer service options with BigCommerce.

Contact Sales by phone: 7am to 7pm CT, M-F
Contact Support thru online chat: 24 hours M-F and 9am to 2pm CT Saturday
Community Forum
Email your contact directly

BigCommerce has a pretty active social media presence so online merchants can also try messaging or commenting questions and concerns to them through Facebook, Twitter and YouTube. We’ve seen this work well with BigCommerce.

ZippyCart’s experience with their traditional customer service was varied, however. We had good response times with the live chat but there were times the support specialist didn’t have an answer and didn’t seem interested in helping us find alternative solutions to the concern. They made up for this by assigning a personal consultant as soon as we signed up for their shopping cart. We were able to email questions directly and got what was considered to be a reasonable response time on the emails.

Overall Value

Big Commerce TemplatesBigCommerce offers 5 hosted packages that range from $24.95 – $299.95 per month, with no set-up fees. These packages include set amounts of free AdWords and different allowances on products, bandwidth, and storage… depending on the package selected. If you are planning to carry many products and take up a lot of bandwidth, it’ll cost you as you should look to a top package.

Special Note: As of July 2012, the licensed version of BigCommerce, known as Interspire, has been discontinued. This means that BigCommerce is no longer a truly scalable solution and online merchants will always be tied into their data center and their fees. With a hosted shopping cart solution, online merchants will always have expensive monthly fees, bandwidth limitations and limited control of their store. 

BigC - overall value

Leave a Reply

Your email address will not be published. Required fields are marked *


6 + 2 =

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>